There are so many different tasks that need to all be done properly and in a timely fashion to make sure you have the right seafarers filling your positions and onboard your vessels on the right dates, that every single person in your team needs to be pulling their weight. But how?
When we first get to know a person, we make assumptions about them, often based on the way they look or behave. This may or may not be fair, but as they say, first impressions last. That is why it’s so important for your company to always put your best foot forward when it comes to presenting yourself to potential customers, suppliers, partners, employees, and contractors.
There are plenty of hacks you can use to ensure your marketing emails hit the right note . For example, no one likes receiving generic copy and paste email templates so make sure you personalize them with the receiver's name. Or you could really go the extra mile and use your analytics to extract big data then harness that data to make your email marketing campaigns really specific to the recipient.
How do you make working remotely or working from home easier? You do it by embracing technology. And if you are a small to medium sized shipowner (or you're working for one), and you enjoy being up-to-date with all things tech, you probably don’t need us to point out that some of your managers, employees or coworkers might not be quite so accepting!
While there are most definitely pros to working from home (goodbye commute, hello comfortable clothing!) the one thing we all need to do is to make sure that we remain as productive and motivated as we did when we were working purely from our offices. And that's where Software as a Service (SaaS) can help.
Email marketing never goes out of style when done correctly. Today email marketing is normally used in conjunction with content marketing to create a greater impact. This is no longer about cold-emailing people about your product or service but providing them with useful, relevant and on-topic information that asserts your company as an authoritative voice in the maritime industry.
The way we work has changed and many of us are now spending more time than ever before working from home from our kitchen or dining room tables. Indeed, some of us are even creating home offices as we integrate working remotely more fully into our daily lives. This is how Software as a Service can help.
5 Digital marketing strategies for the maritime industry: Whether your business is B2B or you're trying to attract seafarers to fill your vacant jobs at sea, in this blog post we're going to look into 5 top digital marketing strategies for 2021 that will help you get noticed.
To make a splash in the maritime industry in 2021 your shipping company needs to go one further than simply posting adverts for seafarer jobs or sending the occasional newsletter. Today, the digital presence of companies across all sectors is crucial and if you're struggling to attract clicks, traffic and sign-ups, you're going to have to revamp your strategies to really stand out from the competition.
You need your Head of Talent to possess the mindset of a ship owner or manager. They need to be a true advocate for your maritime company. And they need the ability, tenacity and patience to be able to explain their thought processes and reasoning. #recruitment #shipowners #shipping #talent #hiring #headoftalent #maritime
When it comes to implementing new software programs, or an SaaS, you'll find that people are generally split into several groups: those who embrace the idea of working with a new program and will actively learn about it and put it to good use. Those who will wait and see how the ‘early adopters’ behave and who will then pick up on their enthusiasm and start using the software. #software #solution #intergration #implement #workplace #solutions #platforms #SaaS #recruitmentsoftware #streamlining
Change will be a lot easier to accept if you tell your employees why you’re implementing a new software solution. And, crucially, you need to demonstrate how it’s going to make their lives easier. #software #solution #intergration #implement #workplace #solutions #platforms #SaaS #recruitmentsoftware #streamlining
One of the biggest hurdles to deal with is the potential resistance that you may encounter from a proportion of your workforce. Just because you’re excited about your shiny new Software as a Service doesn’t mean that absolutely everyone else will be too. #software #solution #intergration #implement #workplace #solutions #platforms #SaaS #recruitmentsoftware #streamlining
Implementing a new software program in your company can be a challenge for a number of reasons. But the good news is that those challenges can be overcome with a bit of foresight and planning. #software #solution #intergration #implement #workplace #solutions #platforms #SaaS #recruitmentsoftware #streamlining
We’re going to walk you through the 5 steps you should follow if you want to implement a new software solution - whether it’s Martide’s or not. (Although we hope it is!) #software #solution #intergration #implement #workplace #solutions #platforms #SaaS #recruitmentsoftware #streamlining
Not having to dress in business attire can be great - but it’s also a short distance to that slippery slope from dressing casually to not bothering to shower and get dressed at all! #remotework #remoteworking #workfromhome #workingfromhome#prosandcons #productivty #productivitytips #motivations
While an employee might think that not having their manager physically breathing down their neck is the biggest plus of all, if you’re a team leader or head of department, one of your main disadvantages is that you can’t keep a close eye on your people! #remotework #remoteworking #workfromhome #workingfromhome#prosandcons #productivty #productivitytips #motivations
There are definite upsides to working remotely, it doesn’t come without its pitfalls too. The good news is that there are ways to overcome the cons, while also making the most of the pros (while making sure your employees aren’t embracing the pros too enthusiastically!) #remotework #remoteworking #workfromhome #workingfromhome#prosandcons #productivty #productivitytips #motivations
As more and more of us embrace remote work - or at least learn how to try and embrace it! - it is likely that offices will look somewhat different in the not too distant future. #remotework #remoteworking #workfromhome #workingfromhome#prosandcons #productivty #productivitytips #motivations
Currently many of us are working from home, and depending where you’re located, that might well include you and the other employees in your company. Maybe you’re running your operations from your home office, or trying to meet deadlines at your kitchen table. The fact is, life is a little different right now. #remotework #remoteworking #workfromhome #workingfromhome#prosandcons #productivty #productivitytips #motivations
#Email has revolutionized the way we work, but if your #inbox is giving you a panic attack every time you log in thanks to the 1,245 emails sitting in it, it’s time to set aside an hour or so and do some housekeeping! If you haven’t already, create folders and subfolders for mails you need to keep but that don’t need to stay in your main inbox. #organize #tips #work #workplace #productivity