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Influencer Marketing

Collection by Craft Beer Time • Last updated 9 days ago

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Articles, infographics, and inspiration to help you craft amazing influencer marketing programs and get more from your influencers.

Craft Beer Time
10 of the Best Tools to Find Influencers on Social Media Marketing Program, Marketing Software, Facebook Marketing Tools, Marketing Words, Social Media Marketing Business, Marketing Budget, Digital Marketing, Influencer Marketing, Social Media Influencer

10 of the Best Tools to Find Influencers on Social Media

Social media influencers are digital marketers’ second-best allies, coming right after reliable and versatile social media tools. SMM tools are…

TikTok tightens controls on influencer marketing | Ad Age Ad Age, Investing Apps, Pyramid Scheme, Music Licensing, Family Planning, Marketing Program, What Is Need, Influencer Marketing, Tech News

Behind TikTok's sweeping new controls on influencer marketing

The app quietly rolled out branded content rules around the time a critical Mozilla Foundation study was published—and its policies are stricter than social media competitors.

Influencer marketing is continuing to grow, with 8 in 10 marketers and agencies saying they have increased the amount of influencer content they produce. However, as influencer content continues to grow as one of the most popular forms of content, not all is created equal in the eyes of consumers. A recent survey from SlickText… Read More » Motivational Memes, Marketing Program, Influencer Marketing, What Type, Current Events, Equality, Read More, Insight, Infographic

Influencer marketing is continuing to grow, with 8 in 10 marketers and agencies saying they have increased the amount of influencer content they produce. However, as influencer content continues to grow as one of the most popular forms of content, not all is created equal in the eyes of consumers. A recent survey from SlickText… Read More »

12 Common Influencer Marketing Mistakes Seo Strategy, Content Marketing Strategy, Social Media Marketing, Marketing Plan, Online Marketing, Marketing Training, Marketing Program, Search Engine Marketing, Marketing Digital

12 Common Influencer Marketing Mistakes

Many brand owners, marketers, and influencers are making campaign mistakes that cost them millions of dollars. But You can learn to avoid making these mistakes and increase their chances of creating a memorable and successful campaign.

Is influencer marketing really going to die in the next few years? Influencer Marketing, Social Media Influencer, Advertising Strategies, Digital Marketing Strategy, Plus Size Tumblr, Curriculum Vitae, Vlog, Online Blog, Online Video

Is influencer marketing really going to die in the next few years?

Brands are looking for people who show more than the gifts they receive and that cult for their own image.

5 Tips for Making Sure Your Influencer Marketing Is Worth the Money Instagram Captions For Selfies, Selfie Captions, Selfie Poses, Mobile Cases, Pierce Brosnan, Take Better Photos, Great Photos, Camera Application, Plus Size Women

6 Tips for Starting an Influencer Marketing Program - Marketing Insider Group

Influencer marketing is not the flavor of the week. It’s here to stay. And it’s getting bigger every year.

As the world emerges from the pandemic and the aftermath left in its wake, influencer marketing, not unlike a vast majority of industries, will find itself Marketing Budget, Marketing Program, Social Media Influencer, Influencer Marketing, Music App, Target Audience, Business Branding, Instagram Users, Real Life

7 Influencer Marketing Trends Expected in 2021 | Martech Zone

As the world emerges from the pandemic and the aftermath left in its wake, influencer marketing, not unlike a vast majority of industries, will find itself

Influencers deliver ROI as marketers embrace them | Ad Age Online Marketing Services, Marketing Program, Social Media Marketing, Social Media Influencer, Influencer Marketing, Fake Followers, Working People, Marketing Professional, Best Camera

Influencers deliver ROI as marketers embrace them as business partners

Pandemic created an environment to ‘superpower’ the use of creators

The Rise and Fall of the Social Media Influencer Content Marketing, Social Media Marketing, Digital Marketing, Social Media Influencer, Influencer Marketing, Marketing Program, Seo Tips, Advertising Campaign

The Rise and Fall of the Social Media Influencer

Social media influencers were once a great way for brands to build presence on new platforms. Now they've turned into sales pitches that customers ignore.

How To Work With Influencers Through Email Marketing Email Marketing Campaign, Marketing Program, Social Media Influencer, Influencer Marketing, Target Audience, Bar Chart, Infographic, Infographics, Bar Graphs

How To Work With Influencers Through Email Marketing

We will also a brief explanation of influencer marketing, the types of influencers, the benefits of running influencer marketing campaigns, and how to find the right influencers for your brand.

The Influencer Marketing Funnel [Infographic] Marketing Goals, Marketing Program, Online Marketing, Hacking Programs, Relationship Building, Influencer Marketing, Big Picture, How To Introduce Yourself, Infographic

The Influencer Marketing Funnel [Infographic]

Any marketing tactic, medium, or strategy you use must align with a greater marketing mindset that includes a mix –…

The use of influencers in marketing is widespread, with close to three-quarters of marketers saying they will dedicate a portion of their budget to influencer marketing this year. And, a large majority (86%) of enterprise marketers are taking influencer marketing a step further and enabling shoppability as part of the content, per a report [download… Read More » Marketing Program, Influencer Marketing, Third Party, Enabling, Read More, Budgeting, Infographic, Social Media, Content

The use of influencers in marketing is widespread, with close to three-quarters of marketers saying they will dedicate a portion of their budget to influencer marketing this year. And, a large majority (86%) of enterprise marketers are taking influencer marketing a step further and enabling shoppability as part of the content, per a report [download… Read More »

How businesses can and should become influencers themselves - ClickZ Marketing Program, Mobile Marketing, Content Marketing, Digital Enterprise, University Of Massachusetts, Advertising And Promotion, Marketing Technology, Cloud Based, Influencer Marketing

Litmus - ClickZ

Litmus provides the leading email workflow and collaboration solution for marketers to work more efficiently, catch costly errors & boost ROI.

Micro-influencers remain the most popular type of influencers for marketers to work with. Some 9 in 10 marketers surveyed for a recent report [download page] from Linqia say they want to work with micro-influencers (those with 5K to 100K followers) this year, up from a leading 77% who said the same last year. The proportion… Read More » Micro Nano, Macro And Micro, Marketing Program, Influencer Marketing, Read More, Bar Chart, Infographic, Study, Studio

Micro-influencers remain the most popular type of influencers for marketers to work with. Some 9 in 10 marketers surveyed for a recent report [download page] from Linqia say they want to work with micro-influencers (those with 5K to 100K followers) this year, up from a leading 77% who said the same last year. The proportion… Read More »

Influencers are popular with members of Gen Z, according to a recent report [download page] from GWI. The report reveals that 28% of young adults (ages 16-23) across the globe follow influencers on social media. Millennials aren’t far behind, with almost 1 in 4 (23% of) adults ages 24-37 following influencers. Most influencer followers are… Read More » Marketing Program, Social Media Marketing, Young Adults, Influencer Marketing, Brand You, Read More, Bar Chart, Infographic

Influencers are popular with members of Gen Z, according to a recent report [download page] from GWI. The report reveals that 28% of young adults (ages 16-23) across the globe follow influencers on social media. Millennials aren’t far behind, with almost 1 in 4 (23% of) adults ages 24-37 following influencers. Most influencer followers are… Read More »